Category: Practical

Posted on February 25, 2022

The benefits of Discord for business

Even if you’ve heard of Discord by reputation, the title of this article may still be wildly confusing if you’re reading as a business owner and not a gamer. Following its launch in 2015, Discord has quickly become one of the most important community platforms in the world. With functionality for relevant utility, brands are […]

Social Media Tips
Posted on January 11, 2019

Social Media Tips for Small Businesses

So you need to ramp up your social media game for your small business? Well, my friend, you’re in luck! Here are 9 social media tips for small businesses! Firstly, we shall start with a big old congratulation!! You’re part of the elite and exciting world of small businesses. Whether you’re starting from scratch or […]

content pillars
Posted on January 4, 2019

7 Reasons to Use Content Pillars in Social Media

What on earth are content pillars? “Content pillars” is a term that’s thrown around a lot in the world of social media management. For those of you who are new to the concept, take a sip of your coffee and let’s begin with a simple analogy using a restaurant: Take a successful restaurant, with the […]

Social Media, Social Trust
Posted on January 17, 2018

8 Ways to Build Social Trust for Your Business

What is social trust? Why do you need to build it and where do you start? Have you ever walked up to, for example, a ‘Brand X’ inkjet printer salesperson in a store and asked “Which is the best value for money, long lasting printer I can buy today?” Almost every time they will do […]