Tag: Social Media

Posted on October 25, 2021

5 copywriting exercises for marketing success

Marketing trends change. Trends that dictate the way we use language change. And a piece of writing needs to change depending on who the reader is, or who you want your reader to be. To keep up, you need to keep your skills sharp. You won’t be able to get by re-hashing the same style […]

Posted on October 19, 2021

4 ways hard sell should be used on social media

Does hard sell work on social media? The short answer is probably not. But we have a few tips and tricks that can make hard sell campaigns more viable.   The rise of social media has changed the marketing landscape significantly. Despite the access marketers now have to online audiences, many seem to forget that […]

Posted on September 28, 2021

3 reasons all businesses need a brand mood board

When you get down to it, a mood board is a visual brainstorm. Visual creatives compile a collage of colour swatches, fonts, imagery and samples in order to gain a more holistic view of a brand or the campaign they’d like to present to clients or customers. All of these elements, over time, will then […]

Posted on September 20, 2021

6 social media safety tips for businesses

Every person and their business is on social media these days, and so they should be! Social media is a powerful business tool with endless benefits. But, the internet being what it is, social media safety threats are rife in our digital age. Make sure your brand has an airtight plan for how your organization […]

Social Media Tips
Posted on January 11, 2019

Social Media Tips for Small Businesses

So you need to ramp up your social media game for your small business? Well, my friend, you’re in luck! Here are 9 social media tips for small businesses! Firstly, we shall start with a big old congratulation!! You’re part of the elite and exciting world of small businesses. Whether you’re starting from scratch or […]

content pillars
Posted on January 4, 2019

7 Reasons to Use Content Pillars in Social Media

What on earth are content pillars? “Content pillars” is a term that’s thrown around a lot in the world of social media management. For those of you who are new to the concept, take a sip of your coffee and let’s begin with a simple analogy using a restaurant: Take a successful restaurant, with the […]