Reflecting on 2023: A Year of Growth, Change, and Milestones

As quickly as it arrived, 2023 is now behind us. It’s the perfect time to reflect on the highs, lows, and unique moments that made the year unforgettable. Every year, I find myself thinking, “Wow, that was a year to remember.” Even after six years of Pulling Power, I’m surprised this sentiment remains true. Let’s take a walk down memory lane and revisit what made this past year extraordinary.

Our Journey Through the Years

Since our founding in 2017, we’ve seen tremendous growth and transformation:

• 2018: Hired our first team members and moved into our first office.
• 2019: Relocated to a new office, began building our HQ, and partnered with our first AAA game studio.
• 2020: Navigated lockdown challenges and contributed to the world’s largest game crowdfunding campaign.
• 2021: Rediscovered our agency culture and identity post-lockdown.
• 2022: Expanded our presence in the gaming industry and made significant progress on our HQ project.

Highlights from 2023

2023 was a landmark year for Pulling Power Media, filled with achievements and new milestones:

• Team growth: Hired for new roles and achieved a 20% growth in team size.
• Top crowdfunding campaigns: Ran campaigns that ranked #3, #4, and #11 among the top-performing crowdfunding campaigns of the year.
• HQ completion: Completed the build of our new HQ, which is now fully off-grid with solar energy. The facility includes a staff bar, fireplace, boardroom, tech hub, creative hall, café, and balcony. We also proudly own the property outright.
• YouTube launch: Launched a new YouTube channel, Bad Unboxing.
• Client success: Generated over $3.5 million in revenue for our clients.
• Incredible collaborations: Worked with renowned IPs such as Marvel, Adventure Time, Degenesis, Apex Legends, X-Men, Gloomhaven, and more!

Reflections and Looking Ahead

2023 was undoubtedly a year of growth, both in scale and maturity as a company. We’ve expanded into new industries, delivered exceptional work for our clients, and refined our internal culture. Reflecting on these achievements fills me with excitement for what 2024 has in store.

With momentum, purpose, and an incredible team, we’re ready to tackle new challenges and celebrate new successes. As always, our clients and partners remain the focal point of our passionate work. Thank you for being an integral part of our journey.

Wishing our hardworking team and valued clients a Happy New Year! May 2024 bring energized teams, refreshed goals, and continued success.

— Kyle Puller, Director, Pulling Power Media